Who would’ve guessed? I will say, I’m surprised the Fiat commercial wasn’t on there, because it definitely blew up my Twitter!
The Super Bowl XLVI was the largest social-TV event in history. Although the commercials fell sub par (in my opinion) they were still extremely engaging. Advertising Age lets you review each commercial here: Instant Replay: See All the Super Bowl Spots Again and Again
Advertising Age also lists the most talked about commercials among social media. Is it surprising that David Beckham topped the charts? The second most talked about commercial among social media was Chrysler’s spot featuring Clint Eastwood. This carried a lot of controversy as it seem surprising political for a Super Bowl spot during a time when the nation and the American car industry is still recovering from The Great Recession of 2008.
See the chart below and view the full article here: The 10 Super Bowl Commercials that Blew Up the Biggest in Social Media