DFW Style Daily: Pretty in Pantone

I am super excited to announce that I am now an official contributor to one of my favorite fashion publications, DFW Style Daily! Today, my first article about the 2016 Pantone colors of the year went live. Read some below – but def go check out the full article! 😘

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DFW Style Daily: Pretty in Pantone

2015 in review

It’s really cool that WordPress.com puts together this nifty little stats report for my 2015 Mediatation blog posts! While I don’t always have time to write, it is still cool to see this little overview, showing everything from views, to comments, to where in the world readers came from!

As someone who studied advertising in college, I can tell you I was crossing my fingers that I wouldn’t cross paths with too many math equations, stats, formulas, etc. But now that I have worked in direct marketing and advertising for the past few years, I found out pretty quickly how wrong I was to think that way! Measuring performance is what it is all about! How do you ever know how far you’ve come if you didn’t know where you were?

Here’s an excerpt:

A San Francisco cable car holds 60 people. This blog was viewed about 670 times in 2015. If it were a cable car, it would take about 11 trips to carry that many people.

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Click here to see the complete report.

2015 in review

How Bloggers are Shifting the Fashion Industry to Focus More on Minorities

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I’ve definitely met my fair share of people that think blogging isn’t a big deal, but I am hear to tell you, that it is not only surprisingly profitable (if you are doing it right), but it can also make a difference in aspects of community and culture. As a blogger, fashion addict, and Latina – these influential people catch my eye! It’s an amazing thing that is happening and I’m excited about where things are headed – especially in the fashion world. To check out the whole article on Dieste’s Provoke Daily, and see the source article from Fashionist, check it out here!

How Bloggers are Shifting the Fashion Industry to Focus More on Minorities